Sources & image credits.资料与图片来源。
Five brands, studied through 4P marketing and microeconomics. Follow the original sources to explore the products, practices and evidence behind each discussion.从 4P 营销与微观经济学角度阅读五个品牌。通过原始资料，进一步了解各篇讨论涉及的产品、实践与证据。
Photographs and brand marks identify the subjects of independent educational discussion. Credits and licences are listed below; inclusion does not imply endorsement.图片与品牌标识用于独立教学讨论中的对象识别，署名与许可列于下方；收录不代表品牌背书。
POP MART泡泡玛特
Photograph / 摄影
Zhou Guanhuai
Original source / 原始来源 ↗ · CC0 1.0
Pop Mart store in Zhenjiang, China; branded storefront and toy display; photographed 2025-07-08.
Brand mark / 品牌标识
POP MART; Commons vector uploaded by Troutfarm27, trimmed by Minorax
Original source / 原始来源 ↗ · Public domain (PD-textlogo); trademark applies
Authentic wordmark; PNG rendered by Wikimedia from SVG.
Product photograph / 产品图片
POP MART official product imagery
Original source / 原始来源 ↗ · Copyright reserved; no open reuse license found
Official THE MONSTERS Exciting Macaron Vinyl Face Blind Box product image showing two Labubu plush figures; matches product page og:image.
Official brand material; no open reuse licence identified. Copyright and trademark rights remain with their owners.官方品牌素材，未发现开放再使用许可；版权与商标权归原权利人所有。
Photographs have been resized or compressed and may be cropped by the layout. Applicable Creative Commons licences are retained for the images.照片经过尺寸调整或压缩，并可能随页面布局裁切。适用的知识共享许可继续适用于图片。
lululemon露露乐蒙
Photograph / 摄影
Raysonho @ Open Grid Scheduler / Grid Engine
Original source / 原始来源 ↗ · CC0 1.0
Lululemon Athletica storefront at Markville; photographed 2017-12-01.
Brand mark / 品牌标识
Lululemon Athletica
Original source / 原始来源 ↗ · Public domain (PD-textlogo); trademark applies
Red circular lululemon brand mark.
Product photograph / 产品图片
lululemon athletica (Flickr), via Wikimedia Commons
Original source / 原始来源 ↗ · CC BY 2.0
Original brand-published photograph of lululemon Wunder Groove Crop yoga pants worn, 2010-01-08; visible logo on waistband. This is a historical product illustration, not an Align product photo.
Photographs have been resized or compressed and may be cropped by the layout. Applicable Creative Commons licences are retained for the images.照片经过尺寸调整或压缩，并可能随页面布局裁切。适用的知识共享许可继续适用于图片。
Aesop伊索
Photograph / 摄影
Elgaard
Original source / 原始来源 ↗ · CC BY-SA 4.0
Aesop storefront in Copenhagen; photographed 2021-10-12.
Brand mark / 品牌标识
Aesop
Original source / 原始来源 ↗ · Public domain (PD-textlogo); trademark applies
Aesop wordmark; PNG rendered by Wikimedia from SVG.
Product photograph / 产品图片
Aesop official product imagery
Original source / 原始来源 ↗ · Copyright reserved; no open reuse license found
Resurrection Duet: two amber pump bottles and branded packaging; source page og:image matches filename. Bottles are not asserted to be glass.
Official brand material; no open reuse licence identified. Copyright and trademark rights remain with their owners.官方品牌素材，未发现开放再使用许可；版权与商标权归原权利人所有。
Photographs have been resized or compressed and may be cropped by the layout. Applicable Creative Commons licences are retained for the images.照片经过尺寸调整或压缩，并可能随页面布局裁切。适用的知识共享许可继续适用于图片。
Arc’teryx始祖鸟
Photograph / 摄影
Magdalena Rudak; uploaded to Flickr by Olgierd (Creative Commons licensed only)
Original source / 原始来源 ↗ · CC BY 2.0
Orange Arc'teryx Atom LT jacket worn outdoors in snow; photographed 2020-12-05. Brand visible on chest.
Brand mark / 品牌标识
Arc'teryx official Japan website
Original source / 原始来源 ↗ · Official brand asset; no open reuse license found; copyright and trademark reserved
Official bird skeleton and wordmark SVG linked as main-logo-image in official website header.
Official brand material; no open reuse licence identified. Copyright and trademark rights remain with their owners.官方品牌素材，未发现开放再使用许可；版权与商标权归原权利人所有。
Photographs have been resized or compressed and may be cropped by the layout. Applicable Creative Commons licences are retained for the images.照片经过尺寸调整或压缩，并可能随页面布局裁切。适用的知识共享许可继续适用于图片。
Nintendo任天堂
Photograph / 摄影
Evan-Amos
Original source / 原始来源 ↗ · Public domain (author dedication)
Original 2017 Nintendo Switch in docked mode with red/blue Joy-Con in grip; photographed 2017-06-21.
Brand mark / 品牌标识
Nintendo, via Wikimedia Commons
Original source / 原始来源 ↗ · Public domain (PD-textlogo); trademark applies
Nintendo company wordmark, white on red, used since 2016. Not the Switch console logo.
Photographs have been resized or compressed and may be cropped by the layout. Applicable Creative Commons licences are retained for the images.照片经过尺寸调整或压缩，并可能随页面布局裁切。适用的知识共享许可继续适用于图片。